I specialise in writing clear, concise copy in plain English, however complex the topic. In the past I've written about tricky legal, technical, or even philosophical subjects for clients such as DACS, BBC R&D, The School of Life, the National Theatre, and Ark, making sure a lay person can not only understand but also get enthusiastic about the services they provide.
My approach involves audiences first and foremost, working closely with stakeholders and in-house experts to ensure accuracy as well. I optimise my copy for search engines (SEO) and can also develop an ongoing content strategy for your site.
I've written and produced social media campaigns for clients such as the BBC Radio 5 Live, BBC Asian Network and Sky TV. I've also written social media copy about TV shows for various broadcast clients, including Comedy Central and the BBC.